Hey there, pleasure to meet you. Stick around and get to know us a little.
Matt has always been drawn to helping others. After being a lifeguard throughout high school he joined the US Coast Guard upon graduation. He was stationed on a 270' ship called the Tahoma. It was here he really learned about teamwork and the greater good. When he completed five years of service, he remained in the active reserves and moved to Maryland for a project management job.
Realizing he loved the sales side of his role, he went in a new direction and went through an extensive training program with Mercedes-Benz. He spent six years with Mercedes-Benz before joining the IMPACT team.
Here at IMPACT Matt is responsible for building and maintaining meaningful, long lasting relations with clients.
With a strong background of customer satisfaction, he is constantly analyzing ways to help and delight current and future clients.
Today he can be found coaching Weightlifting at Crossfit Wallingford, DIY house renovations, and spending time with his wife Lyndsay and their two rescue dogs Huck and Mabel.
Kyle has been interested in how the web worked since receiving his very first computer at the age of thirteen.
With over twelve years of experience, his passion and desire for web development keeps him at the forefront of web standards and trends.
Kyle joined the IMPACT as a web developer, bringing a wide variety of skills to the company where he’s heavily involved in the development process of client campaigns focusing on functionality, security, and best practices.
His passion for technology keeps him at the forefront of modern web development.
Amanda has a strong and extensive background in the customer service industry. She has tried her hand at everything from waitressing to banking. Her love for working with people made her a perfect match to be the first person you talk with when contacting IMPACT.
As receptionist, Amanda is a helpful addition to the office work flow. She is responsible for taking phone calls, assisting team members with marketing-related projects, and keeping the office thoroughly caffeinated. Amanda is always enthusiastic when given the opportunity to work on projects because of her passion of social media and desire to expand her marketing knowledge.
Outside of the office, Amanda enjoys baking, hanging out with friends and family, and enjoying a nice glass of wine. She is a self-proclaimed shoe addict, a recovering chocoholic, and a lover of all things food.
Gibson has a passion for inbound marketing, public relations, social media and fashion. As an account manager she utilizes her extensive interpersonal, social media and creative skills to bring continued success to clients.
Always looking to expand her social media and inbound marketing knowledge, staying ahead of the curve is what allows her to build unique and expressive marketing tools.
When not at the office you can find Gibson rock climbing, hiking or on a rainy day cooking.
Jocelyn comes from a strong background in customer service acquired through several years of experience in both retail and banking. She also spent a little under a year developing her skills while working for Walt Disney World in Orlando, FL. At IMPACT, Jocelyn loves applying her love of people to the world of inbound marketing.
As the Client Resource Manager, Jocelyn works directly with the Chief Operating Officer to develop and manage all of the resources that keep IMPACT connected to our clients. She also works alongside the Process Development Manager to streamline client service processes. Her main focus at IMPACT is delighting our clients.
In her spare time, Jocelyn is an enthusiast of anything Disney. She really enjoys baking and stays active by pitching and playing outfield for her local fastpitch softball team.
Huda comes from a strong background in Communications. She joined the Impact team in November 2013 where she was Hubspot certified in Inbound Marketing. As a Social Media Intern, Huda manages social media engagement to interact and connect with prospects for several clients. She also actively participates in campaign planning, strategy execution, and data analysis.
When she’s not in the office Huda loves to live life to the fullest. Some of her hobbies include baking desserts, hiking trails all throughout Connecticut, and road tripping all with the company of friends and family.
Donny is a graphic designer bringing a diverse background in publication design, UI & UX design, web design/developing and photography. He is always excited to learn new things to perfect his craft.
He loves to make things, from hand drawn type, doodling & painting to clean UI’s, website designs & publications.
When he isn’t designing inside in the office you can find Donny playing guitar, bouldering or running. He also enjoys the finer things in life like a game of chess, the smell of a martin acoustic, nice IPA's or a bbq chicken sandwich.
Jim loves to learn and utilizes his opportunities at IMPACT to strengthen his self-taught skills while enhancing his knowledge on current trends and applications. His work exhibits the quality of someone who is well on their way to a career as a web developer. Jim has a great understanding of modern design practices and is focused on creating attractive and efficient websites. Jim loves dogs, mysteries, and pizza.
As a Junior Account Manager, Dan is a professional at creating blogs, posting on social media and boosting SEO rankings for all his clients. Whatever the Senior Account manager or Account Manager needs he is there to get help get the job done.
When he’s not working with his accounts, he enjoys golfing, snowboarding, playing the drums, and watching hockey.
Amir specializes in web design and brand identity. He’s a firm believer that design is a process and is obsessed with aesthetic simplification, functionality, coffee, and doodling. After hours you can find him wrenching on his car, taking photos, or jamming on his ukulele.
With extensive experience working in the marketing industry, Christine is well-versed in conceptualizing marketing plans and putting them into action, as well as ensuring that customers are always happy. At IMPACT, she helps to align marketing efforts with sales objectives by qualifying and nurturing prospects through personalized conversations.
As a Junior Account Manager, Austin follows through with the execution of current and new marketing strategies. In his POD, he brings enthusiasm and fresh ideas to planning and concept meetings. He assists both the Sr. Account Manager and Account Manager in the implementation of operational tactics to ensure clients are successful.
Austin is responsive to growing trends in inbound marketing and keeps himself immersed in the social media world. In his free time, he creates/edits his own films, enjoys golfing, and supports his favorite team—the Chicago Bears.
Bob is the founder and CEO of IMPACT Branding & Design, an inbound marketing agency he formed in 2009 to help people grow their businesses by changing the way they market themselves online. Since founding, IMPACT has become recognized as one of the top inbound marketing agencies in the country, becoming one of the first HubSpot Platinum Partners, achieving this status in less than 2 years.
Bobby comes from a design background, but is fascinated by the power of online media. Not just a designer, he immerses himself in all things creative. Bobby's passion for the arts led him to where he is today.
As a Graphic/Information Design graduate, Bobby offers unique angles to every project. His dedication to the field of design allows him to mix modern trends with design standards – creating logos, websites, and print media that offer fresh perspectives.
Caitlin implements strategic content to optimize the reach and success of client brands. She is a firm believer in creating resourceful marketing that people love. When she's not at the office, Caitlin enjoys perfecting her Instagram-ography and watching as many movies as possible.
As the Content Marketing Manager, Carly brings a fresh perspective, and a commitment to creating the right content, for the right people. Responsible for the growth of our blog and social media presence, her unique approach sets our marketing efforts apart from the rest. Fueled by creativity, she works to identify any and all opportunities for marketing growth, improvement, and the facilitation of thought-provoking discussions.
Outside of the office, Carly is busy failing to successfully recreate Pinterest projects, expanding her closet, and tuning into her DVR collection of bad reality television (guilty).
As an account manager at IMPACT, Carolyn is a key contributor towards the success of client marketing campaigns through the execution of strategy and task based duties.
She has a passion for anything that’s inbound marketing. Staying on top of the latest social media updates and marketing trends allows her to strategize and develop solutions that fit the needs of the client.
When she’s not spending an overwhelming amount of time on Pinterest, you’ll find her shopping and catching up on the latest inbound marketing trends. Who doesn’t love a good book, blog article, or cup of frozen yogurt?
Grew up like any other tree in the neighborhood. Went through some rough patches as a young seedling. Tried to be an outdoor plant here and there, so my parents grounded me a lot. But it gave me time to reflect, when I realized I should go back to my roots, and find happiness as an indoor tree. Connected with IMPACT in Septimber 2009 through a Craigslist Ad. They were looking for a tree, I was pining for the corner spot in an office. Been re-potted twice, so I’m not the young lad I used to be. Nowadays I like to hang out in the corner, watch Tree-D movies and tweet. It's a dirty job, but someone’s gotta do it.
If you have a question about implementing inbound marketing strategies, Dave is your man. Dave draws from his background experience as an account manager to help businesses find the most optimal solution for their needs. He has a genuine interest in learning about new industries, and is constantly in conversation with our prospects.
When he is not glued to his headset, Dave enjoys spending time with friends and pursuing his other passion for sports. He enjoys running, rooting for the Penguins, Panthers, and Cubs (it’s a long story), and attempting to track down his tee shot at the driving range.
Ed brings over 8 years of experience, drawing from a background of diverse creativity, with areas of expertise in marketing, design, development, photography, motion graphics, and videography. Ed is addicted to creating and is continually learning new design trends, industry standards, and is often found investigating new solutions to provide our customers with the best possible return on their investment.
Outside of the office, Ed loves spending time with his wife and two boys, and is actively involved within his community, and leads the outreach, media and marketing teams at his church. A self admitted Disney addict, he enjoys traveling, photography, and developing personal projects to stretch his creative muscles.
As a senior account manager, Erica is responsible for overseeing all inbound activities for her clients, as well as the professional and intellectual growth of her team. Erica enjoys creating unique strategies for clients to achieve success in their campaigns and strives to find new and creative ways to help companies be remarkable. She finds the relationship she builds with her clients and the dedication to their company goals one of the most rewarding parts of working in inbound marketing.
During her free time Erica loves staying up to date with marketing industry blogs and books, typically paired with a glass of red wine. When she's not stuck inside being a bookworm, you can find her in the kitchen trying out her many Pinterest recipes or with friends and family.
As a senior account manager, James is responsible for the daily management of his POD and the inbound marketing campaigns for their client base. James has spent the last six years heavily involved in all aspects of inbound marketing as it relates to clients of various industries throughout the world. His wide range of experience has enabled him to successfully work with clients to achieve their personal and professional goals.
James currently lives in New Haven, where he started the first HubSpot User Group in 2013. When he's not perfecting his black belt in inbound marketing, you can find him outside hiking and exploring with his dog, Deziree Desmond.
Joe is a design enthusiast and all out tech nerd. With over six years of experience, he has an eye for detail and is a firm believer in simplicity over complexity. In 2011, Joe joined the IMPACT team as a web developer and designer and has since become a creative manager. He’s heavily involved in the creative process of client campaigns including ideation, presentation, and execution. His drive to keep growing as an industry expert combined with his eagerness to learn about the latest trends and technologies leave him at the top of his game.
With over 10 years of experience, Marcella is a passionate graphic designer who is always eager to learn and grow her already vast skillset. Marcella uses her background in fine art to create graphics that are functional, visually captivating, and deliver high results to clients.
Besides design, she loves singing, drawing and spending time with her three dogs.
As Process Development Manager, Natalie analyzes methods and processes used throughout the company, constantly developing more efficient strategies for better marketing results. From understanding current industry trends to researching what’s coming next, she is an expert at using the best marketing techniques for success. When she isn’t at the office, Natalie is typically eating olives in mass quantities, jotting down chuckle-worthy puns, and training to become an “extreme couponer”.
With a passion for everything artistic, Ramona approaches inbound marketing not only as a profession, but as a way of life and creative outlet. Her addiction to social media and love of design and writing drew her to IMPACT, where she strives to create content that is informative, yet quirky and entertaining. Outside of the office, Ramona is a movie and pop culture buff, who also dabbles in photography and graphic design.
Ryan is one of our creative managers in charge of the design and development process. He’s very knowledgeable in website development and is responsible for getting websites to be fully functional, delighting both our clients and their customers. Always on top of industry trends, Ryan helps lead weekly development and designer meetings for the rest of the staff to improve the overall quality of our work.
Ryan loves jamming out on guitar with his co-workers, playing soccer, and enjoying a nice IPA to end the day.
As the creative manager and director of support, Vin gets to use his problem solving and development skills on a daily basis. Whether it's helping to address an issue with a website, or helping the design and development teams plan out a new project, he's always getting the job done. Kind of like a superhero… Did we mention Vin's also a huge comic book geek?
When he's not spending his time with IMPACT, you can usually find him reading and collecting comics, enjoying a good beer with friends, or playing with his dog, Pepper.
As the Marketing Director at IMPACT Branding & Design, John oversees the company’s entire lead generation and branding strategy, utilizing blogging, premium content creation, social media marketing, search engine optimization and video marketing in order to help grow the company and expand its reach.
Under John’s direction, IMPACT has experienced significant growth in its blog subscribers, social media following, as well the company’s overall traffic and lead generation.
In addition to his work at IMPACT, John has also been interviewed and featured in several industry leading publications, including the Wall Street Journal’s SmartMoney, MarketWatch, as well as the HubSpot blog.
As a senior account manager, Katie oversees all activities for her clients, as well as the personal and professional growth of her POD members. To Katie, helping clients better their companies and achieve their goals is, above all, the most important and rewarding part of the job. Katie is Inbound and HubSpot certified, and continues to stay up to date with marketing trends through articles from MOZ, HubSpot, and copyblogger.
Outside of the office she enjoys spending time with her crazy (but lovable) family, baking recipes she finds on Pinterest, and traveling the world.
Tom is a project management ninja and creative design guru with strong entrepreneurial underpinnings and a love for helping businesses succeed. As the Vice President and Co-Owner of IMPACT, Tom engages in and shares Bob’s vision of building the BEST inbound marketing agency.
From a management capacity, Tom also leads and works alongside the design and development team to align formative design strategy with client goals. Because of his passion for business development and the incredible team surrounding him, Tom would say he’s never really worked a day in his life at IMPACT.
Beyond the day-to-day, Tom balances life at IMPACT with extra curriculars that include rockin’ out on guitar and participating in all things automotive (more specifically BMW).
With a background in Psychology, Kaitlyn strives to bring her broad knowledge of people, cognition, and behavior to the marketing world. By understanding the defined manner for consumer behavior and impulse decision-making, she aims to improve user experience everyday.
As a junior account manager, Kaitlyn researches and develops premium content for client campaigns, ensuring that every piece of work resonates with the intended audience and personas.
When she’s not at IMPACT, Kaitlyn is a loyal Red Sox and New York Giants fan, enjoys spending time with her dog, Molly, and plays second base for her local fastpitch softball team.
Danny is a gear-headed, photo shooting, video filming, music playing, bilingual, multidisciplinary designer with an eye (and ear) for innovation in various styles of creation. A graphic designer at IMPACT, Danny utilizes his diverse skillset to offer a fresh perspective and inventive methodology towards his design challenges. An expert at creating visual brand identities and building an understanding of varying client styles; he can put together purposeful, beautiful yet practical designs that stay within scope and timeline.