We’ve all been preaching it for years -- create quality content to attract and engage site visitors, but what happens when everyone is doing the same thing? (Which they are.) At this point, most businesses know they need to create quality content, causing the internet to become beyond saturated with articles, guides, site pages, etc. With all the content out there, fewer pieces are having an impact and fewer people are actually engaging with it. In fact, 50% of article content gets 8 shares or less. What’s worse is 3 out 4 of those articles will receive zero referring domain links -- zero.