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Today is my birthday, y'all! 🎉🎈
What's funny about having a birthday close to Halloween is that people assume I love spooky season, costumes, and all of the All Hallow's Eve goodness I can stand.
That could not be further than the truth.
Particularly the costume part, since every birthday party I had growing up was a Halloween party... and my mother was not a half measures kind of gal.
For this get-up, my hairalonetook 45 minutes.😳
Don't get me wrong, I'm not ungrateful for what my mom did at all.(Elaborate handmade costumes and intricate hairstyles with thousands of bobby-pins notwithstanding, my childhood birthday parties were a ton of fun!)But let's just say I got my fill of going overboard on Halloween out of my system at a very early age.
So, in honor of my birthday this year, I'm going to ignore all of the Halloween madness going on around me and focus this entire issue ofTHE LATESTon one of my absolute favorite things in the whole wild world.
Because, in this chaotic world, I find comfort in words and order in complex, multi-tabbed content strategy spreadsheets.
Below, you'll find three content-focused articles and resources — two of which I wrote and one I helped with. Each were conceived with a laser-like focus on a single goal: to empower you to immediately improve your content strategy development and execution.
Let the content party begin!
🗓️ Here is the exact content calendar template we use at IMPACT, and I can tell you from first-hand experience that it's magical (7-minute read)
🔥 Eliminate the learning curve with content strategy and production, and start seeing immediate results (learn more)
You understand the impact of creating content that answers the most burning questions of your potential buyers to drive real sales results. But you could use some guidance to make sure you’re doing it right and staying on top of best practices. We can help.
Tickets for Connecticut's Better Business Summit on November 7 are now on sale! You will learn from industry leaders and experts, and take away actionable steps to help your business thrive. Review the agenda, and get your tickets today!
The Nationals lost last night to the Houston Astros in game three of the World Series(sob), but I'm taking comfort in the fact thatI've started hearing rumblings around the office about who are incredible keynote speakers are going to be at next year'sDigital Sales and Marketing World.