How Not to Follow-up with Prospects, 8 Stunning Whitespace Examples, & New Data on Where to Spend Your 2019 Ad Dollars ... This is THE LATEST!
I'm an only child. So, from toddler to teenager, I was a Mister Rogers-obsessed, rosy-cheeked, insufferable little know-it-all. (Fun fact: My first word was "no." Sorry, mom and dad.)
I wish I could say I've grown out of it entirely, but I would be lying to you; and I can't lie to you. So, here's the truth -- even though I'm now comfortably in my 30s, I still sometimes need to be saved from myself.
From my husband forcing me to get my first flu shot last weekend -- I have four tattoos, but I was still scared for some reason...? -- to learning the dos, the don'ts, and the data points I need to be successful in my job, I still get by with a little help from my friends.
Here's THE LATEST...
Video: How Not to Follow-up with Sales Prospects (& What You Should Do Instead) 📽️
You know what's the absolute worst? Having a prospect go completely radio silent on you after you send over a proposal, and all you're left with are phone calls that aren't returned and unanswered emails. Not only can this be demoralizing for a sales rep if you've put a ton of time on a deal, these instances can eat up a lot of time and leave you looking pretty desperate. Thankfully, this video from Jason Swenk will save you from sending those sad "Just checking in!" proposal follow-up emails by showing you the tactics that work -- and those that don't.
Learn to Love the Power of Website Whitespace with These 8 Showstopping Examples 🖥️
Look, I know some of you have an allergy to whitespace on website pages. Why leave areas empty on a page, when you can pack in as much valuable content as possible, right? Well, not quite. What you may not realize is that whitespace -- sometimes referred to as "negative space" -- is one of the most important and purposeful techniques used in web design. Never fear! IMPACT designer Ashleigh Respicio curated this list of eight stunning websites that use whitespace to inspire you, along with what you can learn from each example.
Which Advertising Channels Grew in 2018? Plan Your 2019 Marketing Strategy with This Report 💰
I would estimate that... zero of you would be surprised to learn that MAGNA says ad spending was up in the United States and around the world for the ninth year in a row in 2018. However, even though they're predicting the upward trend in ad spend to continue in 2019, not all advertising channels are created equal. In this quick article, IMPACT VP of Services Brie Rangel gives you the scoop on 2018's ad spend winners and losers, and where you should be looking to spend your 2019 ad dollars.
... When You're All Ears (& Eyes) 👀
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