✂️ Business leaders everywhere are looking at their budgets so they can cut anything right now that isn't making them money.That means you, marketers. Now, more than ever, you need to join forces with sales. So,please listen to mewhen I say you need to attend theVirtual Selling Summit on June 23.Use the code ONETEAMONEDREAM to get your ticket foronly $29.
At the behest (see: "badgering") of IMPACT partnerships and events stewardNick Bennett, I ordered Chinese takeout earlier, and I got this as my fortune:
I guess... I won't wear ties going forward?
I was going to connect this odd, nonsensical brain-breaker of a fortune back to the fact that, like, the golden rule of websites — from UX tocopy— is to never make a visitor think in any way.(They should know exactly what actions to take without thinking and should understand what all of your copy and messaging means without thinking, and blah, blah, blah.)
But, truthfully... it's the day before vacation. And I'm just confused.
So, no big lessons in this issue. No wild, hard-hitting truths. Tonight, I'm just a girl standing in front of a fortune cookie, asking it to make some freaking sense.
And now, here's THE LATEST...
👉 "After months of lockdown, how can businesses be short on product?" (4-minute read)
👉 "What do we need to know about Basecamp's new email service called HEY?" (3-minute read)
Basecamp just introduced a new way to email calledHEY, and for once, it really is different.Reallydifferent. The overall philosophy of HEY is that we should not be getting as many emails as we currently do and HEY makes it easy to have full control over that. Control is what sets HEY apart from other email services.In this article, IMPACT UX Designer Joel Waggenerdishes out everything you need to know about HEY, Basecamp's game-changing email service.