How much does digital marketing cost with IMPACT?

The only correct answer for us, or anyone else is..."It all depends," but we know that's not very satisfying. This page helps you understand some of the dependencies and we hope it helps answer your questions about how much digital marketing costs and why the cost varies between companies and programs.

Before we get too deep into the pricing weeds, here are some important factors regarding pricing that you need to keep in mind along the way:

  • We don’t bill hourly, everything we do is scoped and quoted.
  • We’re agile and the extent and depth of work we do generally adjusts based on your priorities that vary from month to month.
  • When planning your marketing budget, it’s important to include allocations for marketing technology (HubSpot, Hotjar, etc.), paid media, stock photography, and experiments.

Consulting

Our experienced consultants help maximize the performance of your digital marketing efforts. They steer and coach you through:

  • building your strategy,
  • researching your buyers,
  • developing your campaigns,
  • avoiding pitfalls,
  • overcoming challenges,
  • and monitoring your performance.

Our consultants will also share money-saving and opportunity-grabbing insights about what's working in the industry and with similar clients. We’ve been around your neighborhood; we know the turf.

Included in our consulting programs are:

  • Monthly/quarterly brainstorms,
  • Access to our many tools and implementation resources,
  • Frequent consultation calls.

But how much? Usually $3,500 - $7,500 per month. It all depends on how much you need and want to budget for. More consulting is more and less is less.

Consulting + Implementation

Along with consulting, we can also help execute your marketing activities.

Our internal capabilities include:

  • Content marketing (blogging, video, etc.)
  • Web development
  • Graphic design
  • Email marketing & lead nurturing
  • SEO and more.

Our teams also provide hands-on expertise in using best-in-class marketing tools including:

  • HubSpot (and other marketing automation platforms)
  • Hotjar
  • Wistia
  • Optimizely and many others

How much? This may range from $7,500 - $15,000/mo. Again, it all depends on your needs and budget.

Website Redesign

Every website we build is:

  • Beautifully designed for your audience
  • Seamlessly responsive for multi-devices
  • Reliably built
  • Optimized for top performance (speed, cross-browser, cross-device)
  • Maximized for ROI

Our team has the expertise and experience building on HubSpot, WordPress, and a variety of eCommerce platforms. No matter if you have a simple or complex website, our team will guide you through a proven process to get you to an outcome you’ll love and most importantly… will deliver great results.

How much? $20,000 -  $100,000 (We know this is a really big ”it all depends,” but there are so many variables in web design and development. It’s a little like asking, "how much to build a house?") 

Growth Driven Design for Continuous Website Improvement

One of our fundamental beliefs is that nothing is ever finished and everything can be improved.

Upon launching your website, we’ll work with you to create a wishlist of everything you want to improve upon, prioritize the importance of each item, and perform monthly iterations using this list as our guide.

This process ensures that your website is up-to-date, optimized for changing buyer behaviors, and regularly improved to perform better month over month.

How much? $3,500 -  $15,000/mo. (But of course, it all depends.) Are you beginning to get the idea?

Projects

Does your marketing team need help getting a small or medium-sized project done, but is not necessarily looking for a fully-developed and executed marketing program? We’ve got you covered. Our teams can help you with any type of one-off digital marketing project including:

  • Website pages + templates, template fixes
  • Emails + templates
  • Landing pages
  • HubSpot migrations + implementations
  • Blog optimizations
  • Integrations and more

How much? Typically $1,000 -  $10,000 per project  (It all depends with projects, too, though. You are beginning to get the idea.)

Ready to talk to IMPACT about any of these services?

Complete the form below to talk to one of our consultants. You can depend on us responding quickly. (See what we did there?)

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