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31 Best Parallax Websites To Inspire You in 2019

31 Best Parallax Websites To Inspire You in 2019 Blog Feature

Christine Austin

Creative Lead, Speaker & CRO expert for IMPACT's Marketing Team

January 18th, 2019 min read

Traditional thinking in the field of web design held that your website should be designed in a way to minimize the need for the user to scroll and to keep the most important information "above the fold."

However, a lot has changed in recent years and if you think about it, we live in a scrolling culture.

Web users have become accustomed to scrolling down the page to get that absolute last piece of information. Google also prefers websites that have longer session durations, and one of the more likely ways to accomplish this is to entice visitors to scroll by creating unique experiences.

Incorporating parallax scrolling also can help you accomplish and solve a variety of goals such as:

  • Immersing your visitors into unique experiences

  • Drawing action to CTAs or forms

  • Providing natural movement to otherwise inanimate images

When executed accurately, the application of this technique should be something the average user wouldn’t be distracted by or notice. It should only help aid in any larger goals you want you website to accomplish.

But before we get too into far let's take a step back and actually review what parallax scrolling really is.

What Is Parallax Scrolling?

Parallax scrolling is a special scrolling technique used in web design where background images throughout a web page move slower than foreground images, creating an illusion of depth on a two-dimensional site.

It is one of the most used design techniques in web design right now, but also something you probably don’t even realize you have already experienced.

It is a simple motion that you are already accustomed to and it’s helped make many websites feel dynamic and interactive.

If one chooses to use this though, it's important to brainstorm how parallax could also affect the mobile experience. To increase site speed and not infringe too much on mobile usability, it's typically advices to either reduce parallax scrolling, or remove it entirely.

Remember to think of all instances where you may want to use it first and how it needs to be adjusted for users across multiple devices.

35 Sites That Got It Right

Because parallax scrolling can be utilized in a variety of ways, there’s no shortage of examples to  inspire you.

It's easy to go overboard with parallax scrolling to the point where it feels too much movement is taking place, but there are websites that know how to execute it properly.

The following examples do just that and have incorporated parallax scrolling in a way that makes sense and adds value. Some utilize the technique to the extreme, while others have employed it to add to the user experience without any potentially overwhelming effects.

1. Kontainer


Kontainer uses parallax scrolling in a more subtle way to direct  attention to the images of its software.

This helps make the half image, half text pattern through the page more interactive, allowing it to further stand out from the stark white design of their site.

2. Hitachi


Hitachi, like Kontainer, also uses a subtle implementation of parallax to draw attention to the typography and smaller headers on their pages.

This reminds users to take time to read the words next to the images they are associated with, getting them to dive more into the content on the page.

3. Flixxo


Flixxo brings their website to life not only with their animations and 3D graphics but also with the motion of text in each section. Because the background has such a seamless effect from one section to the next, the parallaxing text helps notify the user where each section is broken up.

4. Crema


Throughout Crema’s website, there are a few parallax background color change effects triggered right after scrolling past the hero.

This helps indicate segment content and helps the visitor understand when something new is about to be displayed.

5. EdenYale


EdenYale has applied parallax scrolling on each design shape placed on their site pages.

These deliberate elements help uphold the design aesthetic they want to keep consistent for their brand. The one color and slow movement of the background also makes it feel as if there is more on the page, making them want to scroll.

6. Building the Future

Building the Future

Building the Future, a conference by Ativar, repurposes has the conference information parallax scroll down the page over a vertically positioned version of the conference title. Once users figure that out, this helps the user identify how much longer they need to scroll to not only hit the end of the conference name, but also the end of the pages content

The dotted background also moved drastically when you move your mouse, offering some interactive fun if you weren’t already drawn the bold colors the site has.

7. Cooper Perkins

Cooper Perkins

Cooper Perkins might be a small site, but that doesn't stop them from applying parallax to their website.
On a couple pages, they use large hero graphics that ‘reveal’ the rest of the page under it after scrolling.

The small statistics throughout the image collage also use parallax which helps them stand out.

8. AlliencePlus


AlliencePlus serves as a great example of showcasing how critical non-stock photography is in painting the picture of your employees and clients.

It uses parallax scrolling to scroll particular images down the page with you that eventually stop in a section further down. It makes users want to continue following them to see where they will end up.

My favorite use case of parallax on the site is their testimonials which are controlled by scrolling of your mouse on the job page.

9.  Micai


Being a wealth management platform, Micai needs to really create trust between it and the user due to the sensitive nature financial products can bring.

The company’s use of parallax scrolling the background images and software images help bring life to the product and those who are using it. This humanizes the product and helps build trust.

10.Centros (Raleigh)


I fell in love with this section of Centros site (and found myself finding reasons why I might need a new bike too).

As you scroll, the page takes you through many of the bike’s features by zooming and enhancing those sections so you know exactly what makes this bike as amazing as it's described to be, all using parallax.

11. Stedi

Electronic data interchange (EDI) may sound like a concept that isn't the sexiest, but Stedi makes its software and company look amazing with  intricate and colorful iconography and graphics.

Some of the graphics (such as a hot air balloon or airplane) work really well with the parallax scrolling, making them move the same as they would in the real world.

12. TEDxBethesda


TEDx Bethesda plays with the theme of being the visionary and imagining things that are beyond the norm or ‘out there.’

To mold that theme, they placed the content and other images on the homepage page atop of a outer space/dotted pattern. To add to that, those images and text even move slightly depending on where you move your mouse on the page.

13. Canatal


Canatal’s homepage is broken up into numbered sections that help explain some key components that differentiate the company.

As you scroll though the site, sections and images associated with them scroll or grow into view. The gravitas of these sections also make it feel like Canatal really wants to celebrate the three areas they highlight.

14. Laurent-Perrier


Nearly every single image and text area on Laurent-Perrier’s site has a very slight parallax effect applied to it.

With the sophisticated nature of the site, I find the delicate use of parallax scrolling reminiscent of the slight movement a wine in a glass has when you hold it in your hand.

15. La Phrase 5

LA Phase 5

La Phrase 5’s site is composed primarily of smaller, more contained geometric shapes and circles with text and images within them.

Each of these sections moves at different speeds, overlapping one another in the process. The style is very reminiscent of ones you’ll see more commonly in print design and nicely sections off parts of the website.

16. Scrollino


The Scrollino® is described as an “innovative device to read continuous printable editorial or book content.” Although there are a few videos that show how the product can be used, there are also other animations of the product on the page which trigger from user’s scrolling.

17. Erudi


Erudi, a design studio, plays with organic, colorful shapes that are carried throughout the left and right sides of their website.

Since the site is primarily very white, the movement of these shapes is what adds a little life and color to their branding.

18. Devine Vineyard

Devine Wines

Devine Vineyard has some stunning images of its vineyard and products prominently positioned throughout the website.

What really adds to the display of them is how the images are shaped non-geometrically and have very distressed edges. The parallax scrolling on the images brings even more focus to them as they tell the story of their wine and spirits.  

19. CodeQ


CodeQ, like others, really likes using parallax scrolling to position the images as if they are floating past the static content they are next to.

They also use parallax creatively on their portfolio pages by revealing layers of images as they spread more apart from one another as you scroll, creating depth.

20. Cancer Research Foundation

Cancer Research Foundation

The Cancer Research Foundation has applied a very dynamic and colorful brand to their organization that coincides with the ‘bold’ cures they want their scientist to explore.

To play into the scientific theme of the site, their design incorporates small sketches of research notes and molecule compounds that scroll at a faster speed above or behind the site's content.

21. Konstantopoulos


For an olive oil company, it's incredibly important to showcase the importance of the olives you use to create your product, and that's exactly what Konstantopoulos does.

They’ve placed smaller images of olives, olive leaves, and olive pits delicately across the pages of their site.

My favorite use case is on the production process page.

The page offers an interactive scrolling experience of images and text moving at varying speeds that tell the story of how they make their oil.

22. UBank


On their homepage, UBank uses parallax scrolling to show the various types of interfaces you might encounter using their application. As you enter new sections and the subsections within each, the images will change depending on the content that's highlighted.

It almost feels as if you’re being taken on a tour of how the product can be used.

23. Smith Institute


Smith Institute offers a team of experts that bring insights and solutions to mathematical and engineering challenges.

On its ‘about’ page, they use parallax to scroll through the years to highlight the milestones they’ve hit over time.

The slow scrolling years and icons in the background bring a bit more context to the points where they had the biggest achievements happen.

24. NeaMedia


NeaMedia is a company that works to create 3D sculptures and figurines for a variety of different purposes. So it only makes sense for them to get up close and show their work and detail that goes into them.

To accompany that, NeaMedia uses parallax on all of there images to add emphasis and attention to the incredible work they do.

25. Upper


Upper is a simple productivity application that can be downloaded on your mobile device to help manage your work and motivate you to keep up with it.

Towards the middle of the page, Upper uses parallax to show the various color display options you can use in the app with floating examples of how its UI in the background.

This offers a great way to see how the design transforms throughout the different variations.

26. Lanbelle


Lanbelle is one of my favorite examples of parallax scrolling in this group of examples, primarily because of the varieties of ways it uses it.

On many sections, there are layers of ingredients with bold text and images, aiding in telling the story of how these products were made.

While on others  in the ‘philosophy’ navigation, Lanbelle uses vivid images that scroll over the previous to explain their business model and its importance.

27. Loaded


Using 3D animations, shapes, and parallax, Loaded elevates the experience on their site by making many of the initial graphics you see move in a variety of ways. Their choice of using red and black tones also bring up the energy and excitement of the page.   

28. NooFlow


NooFlow truly believes their product is going to be the solution to amplifying your performance and knows its website needs to be able to represent that. To achieve this, NooFlow parallaxes pictures of the product, ingredients, or pill depending on the page you are visiting.

29. Vanguard Prague


Vanguard Prague has helped facilitate the luxury and forward-thinking design of loft living throughout the Prague area.

Their use of parallax scrolling granite textures, text, and imagery allows users to paint the picture of what type of product Vanguard might give you if you choose to hire them as your loft designer.

30. Packwire


Packwire has a variety of box sizes you can use to create the perfect box for whatever you may need it for.

The homepage features a few of the options in the hero area and animates as you scroll into a different position that reveal descriptive text as to what each box is called, and the featured they offer.

31. WebFlow


Have you ever wanted to go back in time and be reminded (or learn) what the web used to look like and how it has progressed? Look no further than WebFlow's site.

They take you on a journey through the history of the web, parallaxing a variety of elements that transition into modern-day design as you get closer to the bottom of the page.

So What Do You Think?

Parallax scrolling certainly offers a variety of advantages to the user experience and may even help better attain some of your website marketing metrics when executed properly.

But, the technique also isn't for everyone. Depending on you target audience your users may find the effect too distracting or even annoying, so many sure to test the effect on a smaller scale and receive feedback before proceeding with any large scale UI changes for this.

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