Inbound Marketing Blog

Video Marketing

Video Marketing

YouTube’s Hour-Long Shutdown Proves Brand Loyalty

By: Karisa Egan on October 19th, 2018

Blog Feature

In the early hours of Wednesday, October 17, millions of video lovers in the United States and Europe reported seeing 505 error messages when they visited YouTube -- everyone’s favorite video streaming site. Of course, you know what happens next. As with any social platform outage, everyone remained calm and orderly. The internet took a collective deep breath and waited patiently to hear on a resolution from the video giant. Just kidding. Everyone panicked. 

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Video Marketing

[New Research] Video Skyrockets to 25% of Digital Ad Spending

By: Dan Baum on October 11th, 2018

Blog Feature

What a year it’s been for online video. Consumers are watching more and more content online, as the average user spends 67 minutes a day streaming.

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Video Marketing vidyard

Vidyard vs. Wistia: What's the Difference, Anyway?

By: Zach Basner on October 10th, 2018

Blog Feature

Online video has emerged as a must-have tool for today’s growing business. The medium offers a better way to tell your story, educate buyers, and build a more personal and trusted connection with clients. It’s no longer just about brand marketing and social media. Video plays a critical role in virtually every aspect of marketing, sales, and customer experience. As the use of it accelerates and expands, video platforms for business such as Vidyard and Wistia are taking the place of consumer-grade video hosting services (i.e. YouTube and Vimeo). However, not all video platforms are created equally, and I often hear growing companies ask about the differences between Vidyard and Wistia. Well, ask and you shall receive!

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Marketing Statistics Sponsored Video Marketing

The Anatomy of a Successful Social Video Ad [New Research]

By: Olga Bedrina on October 5th, 2018

Blog Feature

Social advertising has come a long way since it was first introduced. Gone are the days when static banner ads and search ads were the only ways to reach your audience in a digital world. Today, for a brand to be successful with social advertising (or marketing in general), video has to be a part of a broader strategy.

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The Hubcast HubSpot Video Marketing

Hubcast 196: Sequences in Gmail, Recycling Employees as Videographers, & HubSpot Taketh Away

By: Carina Duffy on October 4th, 2018

Blog Feature

This episode of the Hubcast is brought to you by Rambl.ai. Get ready for a fast-paced episode talking customer delight, video employees, sequences in Gmail, and how HubSpot giveth and taketh away. Let's get right to it! 

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Video Marketing YouTube Marketing

Listen up, Video Marketers! YouTube's Rolling Out New Ad Extensions

By: Alex Winter on October 3rd, 2018

Blog Feature

New video extensions for your YouTube ads are here!

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Video Marketing HubSpot

Everything You Need to Know About HubSpot Video in 11 FAQs

By: Zach Basner on September 28th, 2018

Blog Feature

HubSpot recently announced a highly needed native integration with their marketing, sales, and service hubs. Yup, you guessed it. It’s native video. HubSpot has teamed up with video powerhouse, Vidyard, to bring you video tools that are practical, easy-to-use, and ultimately will help even the most novice video user get started today from directly inside the HubSpot platform.

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Video Marketing Sales

Vidyard Announces GoVideo App for iPhones

By: Myriah Anderson on September 28th, 2018

Blog Feature

Vidyard just dropped some super exciting news yesterday -- they will be pre-releasing their video app to iPhones (sorry Androids) and are accepting applications to try it out. With the app, you’ll now be able to create and share videos conveniently on-the-go, so you almost never miss an opportunity to connect. HOORAY! 

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