The IMPACT Blog
The latest in inbound marketing, sales, design, & conversion rate optimization.
Thanks to YouTube, everyone can be a director or producer these days. Perhaps your brand isn’t creating major motion pictures, but essentially a lot of the same marketing tactics come into play. Whether it’s determining how to create an effective channel trailer or planning the content for your video series you’ve got to think like a director and producer, you need to know what are people going to be drawn to and entertained by in order to build an audience -- or in this case, subscribers.
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