Inbound Marketing Blog

Technology Branding

How Cybersecurity Can Be Used as a Differentiator for Your Business

By: Matt Kozloski June 5th, 2018

Blog Feature

Cybersecurity has never been of greater concern for businesses of all sizes and industries. It seems like every other week, there is news of another devastating data breach (i.e. Equifax exposing the personal information of 143 million Americans.) "Ransomware" such as WannaCry can lock down your system and prevent you from accessing your own files, while distributed denial of service attacks like the October 2016 cyber attack are capable of temporarily bringing down even tech giants like Twitter, Amazon, and PayPal. The challenge for any digital business today is combating these negative headlines.

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Technology News

6 Cool Gadgets to Keep Your Eyes on From CES 2018

By: Christine Austin January 11th, 2018

Blog Feature

At CES 2018, companies from the TV, appliance, artificial intelligence (AI), automotive, and other spaces venture to show off their futuristic products for consumers.  With the increased popularity of voice-controlled products and integrations with smart speakers, many companies came showing off to make sure they beat their own competitors to the voice game.

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Technology News

How These Top 7 Tech Mergers & Acquisitions of 2017 Will Affect 2018

By: Christine Austin January 2nd, 2018

Blog Feature

Sometimes, the best you could hope for is to go out with a bang. Whether your a company whose becoming progressively successful or one who just doesn’t see a clear future for itself, being acquired can be an exciting strategy leading to an unknown future.

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Technology Culture

7 Hiring Tools We Use to Find Kick-Ass Talent

By: Natalie Davis April 24th, 2017

Blog Feature

Currently sitting in my inbox, I have countless emails from companies trying to sell me on new hiring tools, asking me to upgrade my current products, or comparing the hiring options out there. With all the noise, it’s difficult to know where to put my energy and which tools are really the most appropriate for IMPACT’s hiring needs. To give you a little background: At the height of our hiring this year, we were probably looking to fill 3-4 positions at once. In the past year, we have filled 9 full-time positions and 2 internships that eventually transitioned into full-time roles. Never in the history of IMPACT have we ever felt more confident in the people that we’re hiring and the processes that we’re using to find them.

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Impress in 2018 with IMPACT’s Inbound Marketing Strategy Template & Example
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