Within 5 seconds of landing on your website, can your visitors determine what your company does? Could users easily navigate to the blog if they need to? Is the layout of your pricing easy to understand? Do you have an extremely high bounce rate? If you're finding yourself answering ‘no’ to these questions, it might be time to take a hard look at the way you’ve been designing and optimizing your website.
Mobile websites have begun to look, work, and perform better than ever as we have progressively begun to consider various device sizes in our designs. The restrictive nature of mobile has forced marketers, designers, and developers to consider the implications of specific functionality on smaller screen sizes. This allows the best responsive to separate themselves and stand out as amazing examples of excellently executed mobile web design.
It’s 2017 and the dependency on our phones has been growing at a steady pace, and no one can ignore it. 95% of Americans now own a cellphone of some kind, with 77% of those cell phones being smartphones. What’s the result of all this increase? More and more people are now browsing the web on their phones out of convenience as opposed to sitting down at their desktop or laptop computer and there’s data to back it up.
For many of us who have been taking part in making websites a more friendly experience for users, you have turned to Responsive Web Design (RWD) for you or your clients’ websites. Although we have defaulted to RWD being the best option, especially since we all know Google loves it, it’s important to realize it’s not the only type of flexible design that exists out there.
It’s no secret that mobile traffic has taken the web by storm causing everyone to consider if their website is optimized properly for it. Since mobile devices are so fundamentally different in size, capabilities, and UI, it may seem most effective to make a separate mobile site to compensate for any possible problems your desktop site may have, but in reality, there are a number of options.
As mobile web browsing is slowly taking time away from desktop usage, it's becoming even more important to ensure our websites are all optimized for mobile. But what exactly does this mean? I mean, all you have to do is make sure your website is viewable on a much smaller screen,