Inbound Marketing Blog

Blogging Guest Blogging Influencer Marketing

Guest-Blogging: How to Become a Contributor to Major Publications

By: Bob Ruffolo August 6th, 2015

Blog Feature

Wouldn’t it be nice to get your brand in front of thousands (or even millions) of readers without having to pay a cent? The good news is, you can. Many business are under the impression that being featured on major publications either costs money or you have to be an amazing writer. While some publications will allow you to pay for sponsored posts, and being a great writer certainly helps, the truth is you can get featured without either of those prerequisites -- if you know what you’re doing.

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Guest Blogging

Why Your Value Message Is More Than Just A Sales Problem

By: Rachel Clapp Miller March 14th, 2014

Blog Feature

This post originally appeared on the Force Management Blog. To read more content like this, visit the blog here. Alignment is a critical component to an entire organization executing a successful sales message. If you want to drive consistency, repeatability and predictable results, you need everyone rowing the oars in the same direction. Communicating your value and differentiation effectively, requires a shift in mindset, an understanding that you aren’t providing product features, widgets and SKUs. You’re providing value that helps your customers achieve critical positive business outcomes that have bottom-line impact. It’s not about features and functions. It’s about value and solutions.

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Blogging Content Marketing Guest Blogging

7 Ways to Expand your Brands Network through Guest Blogging

By: Brett Casella July 1st, 2013

Blog Feature

What if I told you that you could build your exposure, credibility, and business network in just an hour of your time? Okay, I’ll tone down the sales talk, but the fact is that many businesses are seeing great results just by implementing a blog on their website and consistently publishing

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