Inbound Marketing Blog

Infographics Culture

14 Scientific Reasons to Disconnect This Holiday Weekend [Infographic]

By: Ramona Sukhraj December 30th, 2017

Blog Feature

This is a busy time of year no matter what industry you are in. Maybe you’re trying to get those end-of-the-year reports in, close some last-minute sales, or if you’re in content strategy and creation like me, typing feverishly to publish some traffic and lead gold before the clock strikes 12:00 on New Year’s Eve. But, while this is a crucial time of year for professionals, personally, it is also a very festive one when lifelong memories are often made. Are you working through this holiday weekend? Here are 14 scientific reasons to unplug this weekend -- and any weekend you can.

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IMPACT Stories Culture

My Advice for 2018: Find Your Limit -- and Then Go Further.

By: Kate Fodera December 26th, 2017

Blog Feature

Confidence is one of the sexiest things a person can have and while you wouldn’t usually equate “sexy” to “work” - or at least, you probably shouldn't - confidence is going to take you far. Confidence shines through when you have a good handle on your day-to-day responsibilities and the tasks you’re expected to complete. When you know what you’re doing, you stand a little taller, smile a little brighter, and (if you’re me) you may even do some finger guns while winking at coworkers or clients. Put simply, you feel good -- But that’s only one part of being a confident, kickass employee.

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Culture Hiring

How to Get a Job in Marketing (Hint: It Involves Really Trying) [+Video]

By: Natalie Davis December 22nd, 2017

Blog Feature

Whether you’re just starting out, changing companies, or making a career shift, getting a job in marketing can be pretty tough. I remember this very clearly from when I was first trying to get a job in the industry.

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IMPACT Stories Leadership Culture

7 Minutes to Boarding.

By: Britt Schwartz December 19th, 2017

Blog Feature

The decision to join the IMPACT team was, at first glance, just a change in the company on my business cards. Ha. 8 months later and I’m more convinced than ever this decision is and was more strategic, deep, and meaningful than I could have ever known at the time or even fully understand today.

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IMPACT Stories Culture

Comparably Named IMPACT a Top SMB for Women & Culture - But it Wasn't Easy.

By: Carolyn Edgecomb December 8th, 2017

Blog Feature

Working at IMPACT hasn't always been fun and rewarding. Three years ago, it was the exact opposite actually. Not only were we losing employees left and right, but several clients as well. At the end of all that, there was an estimated financial loss of over $2 million. Fortunately, that was IMPACT's turning point. In 2015, the biggest lesson we learned was that people need to see their future at IMPACT, and sadly that wasn’t happening.

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IMPACT Stories Leadership Culture

Your Retention is Only as Good as Your Hiring Process. Here's How We Fixed Ours.

By: Natalie Davis October 2nd, 2017

Blog Feature

When I think back to how simplistic our hiring process used to be, it doesn’t surprise me that we had such severe turnover. After a quick review of their resume, we’d bring people into the IMPACT office for a brief in-person interview. Then, for the most part, we’d ask a few questions regarding their experience, their taste in music, and then the most important question - when can you start? Woah, slow down! At least take a candidate to lunch first, am I right?

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Infographics Culture

The Power and Importance of Negative Feedback for Employees [Infographic]

By: Carolyn Edgecomb September 16th, 2017

Blog Feature

I’m sure most of you have heard the saying, the best teacher is your last mistake. Failing is a great way to learn and improve, but most managers dread giving negative feedback and a majority of employees hate hearing it. As hard as it may be, the only way your employees will be able to learn and grow within the company is if they know what areas need improvement.

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The IMPACT Show Culture Podcasts & Shows

"Marketing Team Roles & Structure:" The IMPACT Show Ep.18 [Show Notes]

By: Ramona Sukhraj September 8th, 2017

Blog Feature

Hiring the right person can be a long, trying process. Whether you're searching for your first marketing hire or building out a team of 9 or 10 people, you'll want to find the right person who is passionate about your industry and shares your company's values.  In this week's episode of The IMPACT Show, Bob and our guest, Chris, discussed this, as well as Google and whether it ranks larger sites better,  and a new software we're loving Automagical. Just in case you missed us live (or if you want to relive the magic), you’ll find the episode’s show notes below as well as the recording.

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