Inbound Marketing Blog

Calls to Action Lead Generation Examples

Call-to-Action Examples: 15 Designed to REALLY Generate Leads

By: Karisa Egan July 10th, 2017

Blog Feature

Have you struggled to get visitors to your site to do what you want? Maybe you want them to sign up for your newsletter, or get a demo of your product, but they never make it to that page? It may be time to revisit your calls-to-action. These 15 call-to-action examples will show you how to really generate leads.

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Calls to Action

6 CTA Best Practices to Push All the Right Buttons for Your Audience

By: Ramona Sukhraj June 9th, 2017

Blog Feature

Lead generation can be far from a fairy tale sometimes.  Occasionally, people find us, convert, become a customer, and we all live happily-ever-after. But at others, we meet frogs who view a few pages, then leave without telling us who they are or giving us any way of contacting them again.  (I mean, come on. Even Cinderella left a glass slipper behind.)

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Calls to Action Conversion Rate Optimization

Why Your “Read More” CTA May Be A Conversion Killer (& 12 Better Options)

By: Ramona Sukhraj June 8th, 2015

Blog Feature

Joanna Wiebe of CopyHackers once said “the shorter the copy, the less time people think they have to spend on it.” Unfortunately, how many among us can really say she’s wrong?

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Calls to Action

4 Creative Tweaks For Showing More Value On Your CTA Buttons

By: Ramona Sukhraj April 3rd, 2015

Blog Feature

You’ve been underestimating an important member of your marketing team. They’ve been working their butt off, adding direction and guidance to your website, helping your visitors get from one point to another, but day in and day out, they’ve been stuck in the same job. You’ve ignored them, never offering a promotion or even a new responsibility. What’s a CTA button to do? Alright, maybe that was a bit much, but the point is many businesses are resting on their laurels when it comes to CTAs and are not using them to their full potential. 

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Calls to Action

6 Examples of Lead Generating Calls-to-Action

By: Carly Stec April 9th, 2014

Blog Feature

In order to generate leads, your website needs to employ effective calls-to-action that prompt visitors to carry out a particular action. This isn't anything we haven't heard before. However lead generating calls-to-action must not only deliver a message, but they must be designed to present the right visitors with the right message at the right time in the right way. It sounds complex, but I assure you we can work through this.

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Calls to Action

How to Ensure Your Calls-To-Action Are Attracting Your Audience

By: Sebby Bordonaro August 27th, 2013

Blog Feature

We've all been to a job fair before. Frantically walking the isles of a room filled with tons of companies all eager to have you stop at their booths. Getting a prospect to click your CTA is like getting an employee to take the time to visit your booth and hear your

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Calls to Action

What Makes a Visitor Click Your Call-to-Action? [Infographic]

By: John Bonini August 1st, 2013

Blog Feature

  In order for your calls-to-action to effectively drive prospects and generate conversions, it’s critical that your understanding of what works – and why – is both thorough and ongoing. This is especially true today, as mobile technology and the Internet have fostered somewhat of an attention deficit environment among consumers.  This

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Calls to Action

The Content that Inspires Clicks on Calls-to-Action [Data]

By: John Bonini July 11th, 2013

Blog Feature

While there’s no set formula for ensuring your next CTA is killer, there’s certain trends and data that make the potential for your calls-to-action much greater simply by being aware they exist. To effectively drive prospects and generate conversions, its critical that you know what works and why. In today's digital age,

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