Are you a HubSpotter looking to take your inbound marketing to the next level? Would you like to stay up to date on all the latest and greatest HubSpot tools, tips, and tricks?
If so, you’ve come to the right place as George B. Thomas is ready to help you take your business to new heights of inbound marketing awesomeness!
Friends welcome to The All-New Hubcast.
This is the Hubcast's first week as a part of the IMPACT family, and we've got lots of surprises up our sleeves. We chat it up with pro-marketer Angela O'dowd, unveil an awesome new look, and introduce a new Hubcast face.
Angela manages Partner Marketing at HubSpot. She is interested in helping agencies drive retainer business and long-term clients by adopting inbound services.
She explains how important from-rep lead nurturing is to your marketing strategy. Adding that additional specificity to the conversations with your potential clients can be a game changer for your company.
Angela also explains the basic steps to use in HubSpot to make this a reality in your HubSpot account.
New Hubcast Co-Host
That's right folks we bring you one of the best HubSpotters in the land, Carina Duffy from our very-own IMPACT. She will be bringing her high level of nerdiness, creativity, and experience to the show.
Watch as we dive deeper than we ever have into the tactics, tools, and strategies that will help your business grow.
[HubSpot Connect] - Ceros Integration
Cerosis a content editing tool you can use with HubSpot to get creative with animations and interactive effects when designing content, gating, or customizing content on landing pages, stylizing forms, and tracking your audience behavior using the Ceros analytics engine.
With this integration, you can access HubSpot forms directly within the Ceros design studio and style the forms using custom CSS.
Yextis a digital knowledge management company whose Location Scan tool shows companies how their location information appears in Google, Yelp, Facebook, and over 100 other apps, directories, and mapping services.
With HubSpot, you can turn Yext scans into leads instantly.
Marketers using the Location Scan tool will see who has used the tool, scan results, and contact information from leads all within HubSpot and can follow up to start the conversion process.
With its intuitive drag and drop interface, you can build an entire HubSpot website on your lunch break.
There are over 500 custom modules to choose from, with everything from hero sections, image galleries, team sections, FAQs, pricing modules and more.
You can preview your designs across desktop, mobile, and tablet, and then share them with colleagues instantly.
Every module is priced individually, so you have complete control over the cost of your page.
You can even change the color of your CTAs from within the editor
Once you’re happy with your designs, they’ll be imported into your HubSpot portal within 24 hours, where you can easily change images, text, and reuse every individual module over as many pages as you like.
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Impress in 2018 with IMPACT’s Inbound Marketing Strategy Template & Example
About George B Thomas
After spending 15 years working in a traditional marketing agency to design and build websites and many other types of content, George had the joy of accepting a phone call from Marcus Sheridan asking him to join The Sales Lion team. After he picked the phone up off the floor and stuttered his way through an acceptance, he joined the team and @GeorgeBThomas was born.
As an inbound designer and brand strategist at IMPACT, George’s daily contributions include inbound strategy and design, HubSpot intensive training, speaking at conferences, content marketing, and social media marketing as well as business management and development. To support these roles, he maintains the following HubSpot certifications: Inbound Certificiation, HubSpot Certificiation, HubSpot Partner Certificiation, Design Certificiation, and Contextual Certificiation.
George will tell you that his brain must consume new knowledge every day which is why he enjoys learning, teaching, and developing new solutions for companies who want to work hard and grow. He loves to answer questions and speak at events. Oh, and sit down for an ice cold, southern sweet tea every now and then.