Inbound Marketing Blog

Sahil Merchant

Sahil Merchant is an engagement and innovation strategist with a deep interest in how technology can better connect people. He has spent 13+ years on the forefront of customer engagement SaaS technology at a variety of organizations. As the Marketing Director at Cludo, Sahil is helping to build a search and insights engine that optimizes the way organizations and their customers connect with and use information.

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User Experience Design Sponsored Website Development

How To Use Intelligent 404 Pages To Stop Losing Customers

By: Sahil Merchant on May 2nd, 2018

Blog Feature

The surprised Lego man. The video of meerkats. The sleeping kitten. We’ve all seen the creative 404 pages out there when we hit a broken link on a website and in recent years, organizations have really upped the ante. The one thing they have in common, though? None of them go anywhere.

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Search Engine Optimization User Experience Design Sponsored

Lost & Found: How Guided Site Search Transforms the Way People Find Your Content

By: Sahil Merchant on February 6th, 2018

Blog Feature

Site search has traditionally been ignored by marketers and relegated to IT departments. While modern CMS solutions have made it easy for non-technical marketers to build and maintain them, the search feature still lives in the realm of IT or web development and is often ignored by everyone except one important group: your website visitors.

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