In order to be successful in your professional and personal life, having a routine is essential. Allowing you to decompress and be the best you possible. In this week's episode of The IMPACT Show, Bob and our guest, George B. Thomas, discussed what their morning routines are like, what's happening in IMPACT Elite, ways to generate leads and sales with content marketing, whether or not audience expectations from events shifted, and much more.
In families, they say that the first-born child tends to be the “most intelligent” and successful in life. But as the second child, you can imagine how much this argument grinds my gears. People can be intelligent in different ways and even more so, they can succeed at very different things. It’s all a bit subjective and as we all learn eventually, it goes far beyond the grades we got on a few college exams or who won the sixth grade spelling bee.
2018 is already moving fast and furious for us. This week, Marcus, George, Kevin, and Zach (or as I like to call them, the artists formerly known as The Sales Lion) joined us for their in-office onboarding and a little team bonding. Even Nick drove down from Boston to join in the fun (and of course, film The IMPACT Show).
Madonna. Shakespeare. Oprah. Fabio. Bono. Adele. Picasso. You know you’ve made it when you’re known by just one name or word; when a single spoken breath can trigger everything about you in the minds of the listener and it's practically synonmous with your product. In many ways, this is the pinnacle of celebrity status and branding success, but when it comes down to business, sometimes it’s not all it’s cracked up to be.
2018 isn’t what I thought it would be. Where are the flying cars and self-tying shoes we were promised, am I right? The absence of these wonders (and I suppose some more practical items) goes to show you the future is unpredictable. As a marketer, you can try to analyze your data and forecast what needs to be done in the next year, but success relies on more than just what’s under your own nose.
If you want an agency to shift and make inbound work, you really have to think about the greater purpose, your company's values, and the company's 3 year vision. In this week's episode of The IMPACT Show, Bob and Nick talked visual search, communicating authentically, and their main topic of the day, how to make inbound work for you.
“Good artists copy, great artists steal.” This famous quote by Picasso is the premise for Austin Kleon’s renowned book, Steal Like an Artist: 10 Things Nobody Told You About Being Creative. Based on his 2012 Tedx Talk, Kleon shows us how to “steal” ideas from everything around us, combine them with each other (along with our own ideas) to create something entirely new.
Happy 2018 everyone! If you missed this week's episode of The IMPACT Show, you may be the only one... Just kidding. This week we saw our biggest live audience to date and with good reason -- Bob and Nick had a huge announcement.