I cannot believe it’s been one whole year already. It’s been such a wild ride that I barely even realized that September marked the on year anniversary of my being a Creator’s Block co-host.
So, we’ve talked about how to balance your personal life and your professional life and make them work like yin and yang, but it wasn’t until earlier this week that I really started to think about one of the most important parts of making that all gel… my work family.
So, I’ve been struggling this week after getting back from vacation. I returned with a glowing tan and equally glowing optimism, but I quickly found myself in a productivity slump. I was easily distracted and it seemed like every day I had more and more external forces pulling me away from the work that I really, really needed to get done. Feeling fully over-extended and realizing I couldn’t keep going at the rate that I was going, I turned to the internet to fill me with it’s endless wisdom -- And, as always, I was not disappointed by the results.
As I write this, we’re exactly one day after the wrap of IMPACT Live 2018. It’s been a crazy couple days and I honestly feel like I could sleep for 48 hours and still be tired. However, one of my favorite parts of IMPACT Live is that I basically have no choice but to unplug from work and actually focus on some professional development (PD).
I think it’s safe to say most of us have experienced some level of burnout in our careers (and lives). This has probably ranged from feeling just a tad over-worked to hitting the big one with a supernova, cataclysmic-type event. Through my years with IMPACT, I’ve gained a lot of self-awareness and learned how to recognize the warning signs in myself, but I didn't do it alone.
As a highly visual person, Instagram is by far my favorite social media platform. I make sure to keep my feed stocked full of things that will inspire me. Between all the fantastic artists, letterers, designers, and photographers putting their work out there daily, Instagram is an endless well of creative inspiration!
Let me share a quick fact with you. A recent study found people follow directions with text and illustrations 323% better than with just text. I repeat 323% better. That’s nuts, right?! If users digest messages and take action that much more when accompanied by a visual then why not turn your marketing content into visual content? Infographics can be a highly effective way to get your content out into the digital in this way and engage your audience than with text alone. But how do you make sure that yours is more than just another pretty image?
Let’s face it, when your job is to be creative all the time, it’s easy to fall into a slump. The tasks you once saw as new and exciting, have now become just another part of your routine. You’ve lost the spark you once had, the flame has dwindled, you’ve lost the twinkle in your eye... Okay, maybe it’s not that dramatic. Maybe you’re just plain not feeling creative today. Creative slumps happen to the best of us. That’s why I think it’s so important to not just work hard, but to take some time out, relax, and remember why you’re a Creative to begin with.