IMPACT Inbound Marketing Agency]
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now
Close Bottom Left Popup Offer

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.
John Becker

John Becker

John Becker is IMPACT's editorial content manager and co-host of the Content Lab podcast. In his role, John writes, edits, and coaches internal contributors. He also interviews internal subject matter experts and leadership for content, and oversees the strategy and production of our digital marketing news segment. A New Haven-area native, John studied at UPenn, Middlebury, and UMass, and he worked for fifteen years as a teacher, curriculum developer, writer, and tutor before moving back to Connecticut and starting at IMPACT. Read More

Close Inverted Close Default

John Becker

John Becker is IMPACT's editorial content manager and co-host of the Content Lab podcast. In his role, John writes, edits, and coaches internal contributors. He also interviews internal subject matter experts and leadership for content, and oversees the strategy and production of our digital marketing news segment. A New Haven-area native, John studied at UPenn, Middlebury, and UMass, and he worked for fifteen years as a teacher, curriculum developer, writer, and tutor before moving back to Connecticut and starting at IMPACT. John is passionate about communication, education, design, sustainability, and teamwork. He now lives in Essex, Connecticut, and enjoys building furniture, swimming, and traveling with his family.

More from John Becker

How a Remodeling Company Tamed Its AR Problem with HubSpot

December 18, 2023

4 Questions for Defining a Winning Value Proposition in 2024

December 17, 2023

Are You Losing the Sale in the First Few Minutes?

December 6, 2023

5 Landing Page Video Examples to Help You Boost Conversions

November 26, 2023

10 Examples of Company Profile Pages to Inspire Yours

November 22, 2023

2023 Retrospective: 10 Industry Insiders Look Back

November 20, 2023

The Best Sales Enablement Tools for Your Team in 2024

November 16, 2023

Think of Your Business as ‘E-Commerce’ — No Matter What You Sell

November 15, 2023

All posts