Inbound Marketing Blog

Jessie-Lee Nichols

Website Design Strategy User Experience Design

Why Website Accessibility is More Important Than Ever (& How to Do it Right)

By: Jessie-Lee Nichols December 4th, 2017

Blog Feature

Websites. When you think about them, where does your mind immediately travel? To the graphics? The content? Or the incredible functionality? Chances are, the last thing you are thinking of is how accessible it is -- and I don’t mean how an when I can get it to load on a screen.

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5 of the Most Profound Speakers & Lessons from #INBOUND17

By: Jessie-Lee Nichols October 5th, 2017

Blog Feature

For five years in a row, I’ve counted down the days to HubSpot’s INBOUND. To me, there is nothing better than being immersed in everything inbound marketing for four days. It gives you such a burst of creative energy, when you get home, you just want to get shit done. This year was no different. Last week, HubSpot delivered one of the most inspiring INBOUNDs I’ve ever attended.

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Website Management Website Design

3 Reasons WIX.COM Fails for Business Websites

By: Jessie-Lee Nichols February 2nd, 2015

Blog Feature

I have a confession to make. I HATE! boasts that all you need to do is choose a template, input some text and then - bam! - you have a website that will get you found online. I have a personal problem with a product when it sets the expectation that anyone can design and develop a website... for free no less. Wrong. In so many ways.  Designing for the web is tough. Not only must you solve various visual problems and adhere to specific client branding, but you have to rise to the challenge of making hundreds of pages, blogs and downloadable pieces of content cohesive and relevant to the user across a wide range of different devices (desktop computers, tablets, mobile phones, etc.).  Despite my less than mild attitude toward this DIY service, there are some concrete reasons that businesses should not rely on website builders like for their website. 

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