Reserved. Shy. Quiet. Stoic. I can't tell you how many times people have used these adjectives to describe me. It's true I am more apprehensive to react emotionally in the moment, which quite frankly I don't mind, but being called "shy" is - the -worst.
This week, we sat down with Chris Duprey, IMPACT's COO to get his take on our previous episode, How to Create More Woman CEOs. We thought we were all going to come out guns blazing, but our conversation was exactly what we (and you) needed -- A male's perspective on female CEOs and what it takes to get there (if that is really what you want.)
Are you a woman in a new leadership role experiencing challenges? Well, step right up, because we have a few stories for you!
So, I have to admit, it took me until 2016 to get into marketing podcasts. Fortunately, since I only listen when I’m on the elliptical, this is one New Year’s resolution (along with my gym time) that didn’t die the third week of January -- double bonus! Growing up an athlete, I knew in order to be one of the best, I had to put in the work. This meant extra practices, turning one side of our garage into a batting cage, and working out my key muscle groups every day.
Join us as we explore the challenges women in creative careers, their teams, and the spouses that support them face in a new show by IMPACT, MarketHer. We are releasing 3 (yes, 3!) episodes at once so you can get to know us, the show and what it’s all about. Let's get to it!
When you have it at your fingertips and can make informed decisions, data is a powerful thing. Without it, you’re not really being agile. We’ve been wrestling with how to be more data-driven in our agile marketing approach for about a year now, as have been many agile marketers we’ve spoken to. Fortunately, we finally found the missing link - Databox.
LinkedIn is in the midst of rolling out a Tinder-like feature specific to mentor-mentee matching -- but don’t get the wrong idea. This has inbound written all over it, and there’s a lot that marketing and sales leaders like you can do to take advantage of this new feature. Curious to find out how? Read on to find out how the mentoring feature works and how you can use it to your advantage.
Aptify provides membership and associatation management software and services to enterprise-level, membership-based organizations. When they came to IMPACT, their team was making the transition to a more inbound marketing-focused approach.