18 Intriguing Stats: Why You Should Implement Video Marketing
Are you considering implementing video into your marketing efforts?
Each year, video is becoming increasingly more popular.
Did you know that 72 hours of video are uploaded to YouTube every minute? Now that is a lot of video. Are you getting through to your target audience?
Video is a great way to allow your visitors to consume a stronger and quicker marketing message is by unleashing the power of video marketing. A great video marketing strategy is geared towards getting found by prospects, converting them to leads and turning them into customers.
Before you start implementing video marketing into your inbound marketing campaign, here is a list of 18 stats that will convince you to start using video marketing.
18 Intriguing Video Marketing Stats
- 26% looked for more information about the subject of the video
- 22% visited the website named in the ad
- 15% visited the company represented in the video ad
- 12% purchased the specific product featured in the ad
9. 58% of content marketers produce live webinars and webcasts. (Source: Brainshark)
About Carolyn Edgecomb
Before moving into a portfolio management position, Carolyn was a key contributor to the IMPACT blog. (In case you thought she sounded familiar.) Nowadays, as our Community Coordinator, she manages and maintains the logistics of daily, weekly, and monthly operations from a portfolio management perspective to ensure each client, Pod, and the overall Community is performing at an acceptable level. You might call her the queen of post-it notes and organization. With a passion for all things inbound marketing and project management, she is always looking for new ways to improve our client services department. Outside of IMPACT, you'll find her on Pinterest, listening to country music, reading a book or trying out a new recipe.