In response to a few comments and e-mails, today’s topic of discussion is all about e-mail marketing.  As we have mentioned in previous e-mail marketing posts, these campaigns are (typically) the most cost efficient means to promote your business to a mass audience aside from social media marketing.  The following video takes a good look at web 2.0 and provides a few tips for your e-mail marketing campaign:

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Sources:
“The Essential Step-by-Step Guide to Internet Marketing”-E-Book
SlideShare.net
Image Source: HubSpot, “The 2011 State of Inbound Marketing”, E-Marketer.com