Hopefully, you’ve enjoyed at least a few of these books over the past several months since we originally posted this article. However, it’s time to add to this already great list with 10 additional books that can significantly help you and your business.
Business development is one of the pillars to your business’ success. While the emphasis has traditionally been on the marketing, networking, and promotion of companies, there is a frequently overlooked facet: continued education. Now, contrary to popular belief, continuing your education (and your team’s education) doesn’t necessarily have to add a significant amount of money to your expense line. Instead, it merely costs the amount of a few books. In fact, here are 51 of the top business books (with links to Amazon to get you started) that can immediately and effectively improve you and your business.
Starting the Process with the Improvement of You
- Flow by Mihaly Csikzentmihalyi
- Getting Things Done by David Allen
- The Effective Executive by Peter Drucker
- How to Be a Star at Work by Robert E. Kelley
- The 7 Habits of Highly Effective People by Stephen R. Covey
- How to Win Friends & Influence People by Dale Carnegie
- Swim with the Sharks Without Being Eaten Alive by Harvey B. Mackay
- The Power of Intuition by Gary Klein
- What Should I Do with My Life? by Po Bronson
- Oh, the Places You’ll Go by Dr. Seuss/Theodore Geisel
- Chasing Daylight by Eugene O’Kelly
Enhance Your Team with Best-In-Class Leadership Skills
- On Becoming a Leader by Warren Bennis
- The Leadership Moment by Michael Useem
- The Leadership Challenge by James M. Kouzes and Barry Z. Posner
- Leadership Is an Art by Max De Pree
- The Radical Leap by Steve Farber
- Control Your Destiny or Someone Else Will by Tichy and Sherman
- Leading Change by John P. Kotter
- Questions of Character by Joseph L. Badaracco, Jr.
- The Story Factor by Annette Simmons
- Never Give In! Speeches by Winston Churchill
Taking the Next Step with Developing and Maintaining Organization
- In Search of Excellence by Thomas J. Peters and Robert H. Waterman, Jr.
- Good to Great by Jim Collins
- The Innovator’s Dilemma by Clayton M. Christensen
- Only the Paranoid Survive by Andrew S. Grove
- Who Says Elephants Can’t Dance? by Louis V. Gerstner, Jr.
- Discovering the Soul of Service by Leonard Berry Execution by Larry Bossidy and Ram Charan
- Competing for the Future by Gary Hamel and C. K. Prahalad
Stepping Up Your Sales and Marketing Efforts to Experience Greater Success
- Influence by Robert B. Cialdini, PhD Positioning by Al Ries and Jack Trout
- A New Brand World by Scott Bedbury with Stephen Fenichell
- Selling the Invisible by Harry Beckwith
- Zag by Marty Neumeier
- Crossing the Chasm by Geoffrey A. Moore
- Secrets of Closing the Sale by Zig Ziglar
- How to Become a Rainmaker by Jeffrey J. Fox
- Why We Buy by Paco Underhill
- The Experience Economy by B. Joseph Pine II and James H. Gilmore
- Purple Cow by Seth Godin
- The Tipping Point by Malcolm Gladwell
Superior Management Skills Encourage Significant Business Gains
- The Essential Drucker by Peter Drucker
- Out of the Crisis by W. Edwards Deming
- Toyota Production System by Taiichi Ohno
- Reengineering the Corporation by Michael Hammer and James Champy
- The Goal by Eliyahu M. Goldratt and Jeff Cox
- The Great Game of Business by Jack Stack with Bo Burlingham
- First, Break all the Rules by Marcus Buckingham and Curt Coffman
- Now, Discover Your Strengths by Buckingham and Clifton
- The Knowing-Doing Gap by Jeffrey Pfeffer and Robert I. Sutton
- The Five Dysfunctions of a Team by Patrick Lencioni
- Six Thinking Hats by Edward De Bono
Ten New Books to Improve Your Business
- Triggers: 30 Sales Tools you can use to Control the Mind of your Prospect to Motivate, Influence and Persuade. by Joseph Sugarman
- Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America’s Top Copywriters and Mail Order Entrepreneurs by Joseph Sugarman
- Tested Advertising Methods (Prentice Hall Business Classics) by John Caples
- Execution: The Discipline of Getting Things Done by Larry Bossidy
- The Servant: A Simple Story About the True Essence of Leadership by James C. Hunter
- World on Fire: How Exporting Free Market Democracy Breeds Ethnic Hatred and Global Instability by Amy Chua
- The Fifth Discipline: The Art & Practice of the Learning Organization by Peter M. Senge
- The Art of Innovation: Lessons in Creativity from IDEO, America’s Leading Design Firm by Jonathan Littman
- Start with NO…The Negotiating Tools that the Pros Don’t Want You to Know by Jim Camp
Now, if you have taken the time to read some of these great books already, please feel free to leave your comments and feedback below so that our other readers can benefit from you experience. And, of course, if you need help with getting a piece of your marketing, media, communications, or business up and running don’t hesitate to contact us today for a consultation.
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If marketing for your small business is something that you are interested in but don’t know how to get started, contact us today to schedule your free marketing analysis.
Sources:
“The Essential Step-by-Step Guide to Internet Marketing”-E-Book
SlideShare.net
Image Source: HubSpot, “The 2011 State of Inbound Marketing”, E-Marketer.com
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