Phase 3: Choose the Retainer That Achieves Your Goals.
We want to be an extension of your marketing team.
Moderate IMPACT
Businesses that require entry-level inbound marketing services.
- Has a 12-month revenue growth goal of 10-15%
- Has a limited budget, but knows the importance of inbound marketing
- Has a sales team that needs more leads
A typical Moderate IMPACT client is looking to make the shift to inbound marketing for the first time.
They may have 15-30 employees and generating leads from their website is just starting to become a priority. They may have 1-3 salespeople in house and are probably not using a CRM.
IMPACT will provide entry-level inbound services for this type of client. Focus on training and guidance is a priority. Content creation is a challenge for this type of client, but they are willing to participate by creating articles and engaging in social media.
Entry-level inbound marketing retainer services:
Including blogging, social media marketing, search engine optimization, landing pages, email marketing, training, consultation and more.
- Dedicated account manager
- 12-Month marketing strategy
- 1 consultative call per week
- Technical support & training
- Routine keyword analysis
- 1-2 blog articles per week
- Social media marketing training
- 1 weekly marketing email
- Creation of new offers quarterly
- CTA implementation
- Creation of 2-3 landing pages per quarter
- HubSpot management
- On-page SEO monitoring
Our services are always
customized based on your needs.
$5,000 / mo.
High IMPACT
Businesses that require advanced inbound marketing services.
- Has a 12-month revenue growth goal of 15-25%
- Is using a CRM, such as Salesforce.com
- Has tried inbound marketing, but needs a boost to achieve their goals
A High IMPACT client needs a relatively aggressive inbound marketing program to achieve relatively aggressive revenue / business goals.
Clients at this level have more than 25 employees and an established sales team that most likely has, or needs, a CRM, such as Salesforce.com.
IMPACT will assist in providing a more complete suite of inbound marketing services including marketing automation and third-party integrations. Client is involved in the process and utilizes IMPACT as an extension of their marketing team.
Agressive inbound marketing retainer services:
Including development of buyer personas, quality lead identification, smart CTA’s, customized workflows, lead nurturing, Salesforce.com integration, custom reporting and more.
- Dedicated account manager
- 12-Month marketing strategy
- Regular consultative calls (multiple per week)
- Technical support & training
- Routine keyword analysis
- 3 Blog articles per week
- Social media marketing, scheduling, training & analytics
- Regular email marketing (several per week)
- Creation of new offers monthly
- Creation and implementation of smart CTA’s
- Visual content creation & marketing
- Prospect & lead intelligence
- Smart contact list segmentation
- Salesforce.com integration
- Routine creation of smart landing pages
- HubSpot management
- On-Page SEO monitoring
- Off-Page SEO (link building & local SEO)
- Regular competitive analysis
- Quality lead identification statement
- Creation of buyer personas
Our services are always
customized based on your needs.
$7,500 / mo.
Full IMPACT
Businesses that require enterprise-level inbound marketing services.
- Aggressive shift in revenue growth required (Over 25% / +$300K)
- Requires marketing that looks like IMPACT’s
- Needs marketing automation implemented to the max
A Full IMPACT client may already be utilizing inbound marketing, but requires that their campaigns be put on steroids.
These types of enterprise clients already have a well-defined sales force with a fully integrated CRM system. Their focus is not just generating leads, but rather high quality / sales-ready type leads. And a lot of them.
IMPACT will work with this type of client to bring their already successful inbound marketing campaign to the next level by developing a full-proof, customized strategy developed to drastically improve results, achieve aggressive goals, and crush the competition. Client has unlimited access to IMPACT’s visual content marketing team. Client is highly involved in the process and utilizes IMPACT as a close extension of their marketing team.
Sr. level inbound marketing retainer services:
Including behavior-based marketing, closed-loop reporting, marketing cost analysis and more.
- Sr. Level Account Management
- Detailed 12-Month Marketing Strategy
- Branding Strategy
- Regular Consultative Calls (Daily)
- Technical Support & Training
- Routine Keyword Analysis
- 4-5 Blog Articles per Week
- Social Media Marketing, Scheduling, Training & Analytics
- Regular Email Marketing (Several per week)
- Creation of new offers monthly
- Creation and Implementation of Smart CTA’s
- Visual Content Creation & Marketing
- Prospect & Lead Intelligence
- Smart Contact List Segmentation
- CRM Integration
- Routine Creation of Landing Pages (A/B Testing)
- HubSpot Management
- On-Page SEO Monitoring
- Off-Page SEO (Link Building & Local SEO)
- Ecommerce Management (if Needed)
- Regular Competitive Analysis
- Video Marketing
- Press Release Marketing
- Management of a PPC Campaign
- Quality Lead Identification Statement
- Creation of Buyer Personas
- Customized Workflows
- Advanced Lead Nurturing
- Custom Reporting
- Closed Loop Reporting
- Marketing Cost Analysis
Our services are always
customized based on your needs.
$12,500 / mo.
Phase 3: Choose the Retainer That Achieves Your Goals.
Moderate IMPACT
Perfect for businesses that require entry-level inbound marketing services.
- Has a 12-month revenue growth goal of 10-15%
- Has a limited budget, but knows the importance of inbound marketing
- Has a sales team that needs more leads
Our services are always
customized based on your needs.
$5,000 / mo.
(Estimated: $600 /mo.)
Ready to Get Started?
Schedule your free 30-minute inbound marketing assessment with a consultant to get started.
High IMPACT
Perfect for businesses that require advanced inbound marketing services.
- Has a 12-month revenue growth goal of 15-25%
- Is using a CRM, such as Salesforce.com
- Has tried inbound marketing, but needs a boost to achieve their goals
Our services are always
customized based on your needs.
$7,500 / mo.
(Estimated: $1000 /mo.)
Ready to Get Started?
Schedule your free 30-minute inbound marketing assessment with a consultant to get started.
Full IMPACT
Perfect for businesses that require enterprise-level inbound marketing services.
- Aggressive shift in revenue growth required (Over 25% / +$300K)
- Requires marketing that looks like IMPACT’s
- Needs marketing automation implemented to the max
Our services are always
customized based on your needs.
$12,500 / mo.
(Estimated: $2000 /mo.)
Ready to Get Started?
Schedule your free 30-minute inbound marketing assessment with a consultant to get started.