Throughout my experience with social media marketing and overall social networking, there have been few tycoons within the specialty.  In fact, I can only name a handful of people that have made influential contributions to the world of social networking outside of the founders of Facebook, MySpace, LinkedIn, and Twitter.  However, Mari Smith has been a lifelong entrepreneur that took full advantage of an opportunity to beta test for Facebook.  With that said, she has been a pioneer within the social media marketing industry and is one of my personal idols.

While this video from YouTube is a trailer for her book, it outlines her journey and a few points that can truly make an impact with regard to your business’ success.

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Sources:
“The Essential Step-by-Step Guide to Internet Marketing”-E-Book
SlideShare.net
Image Source: HubSpot, “The 2011 State of Inbound Marketing”, E-Marketer.com