If you have been tuned into our IMPACT Learning Center over the past week, you know that there has been a strong emphasis on the power of Facebook with regard to your business’ success.  In fact, this past week we covered the general terms that you would see through a Facebook advertisement campaign.  However, today’s focal point is on the conversion of Facebook page visitors to Facebook fans for your company.

One of the most efficient and effective strategies for converting visitors is the reveal tab feature through Facebook pages.  This is something that allows you to entice the visitor to click on the “Like” button to your page so they are able to access more information, special deals, secret tips, or trade tricks.  This has worked so well for larger companies in the past that they have unofficially reported connection rate increases by nearly 40% over a 3 month period of time.

So, without further ado, here is a great video that visually explains what reveal tabs are and do.  After you finish the video, make sure you comment either through Facebook or our comment section below, and contact us if you have any pertinent questions or you would like to start your Facebook marketing campaign.

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If social media marketing is something that you are interested in but don’t know how to get started, contact us today to schedule your free marketing analysis.

Sources:
“The Essential Step-by-Step Guide to Internet Marketing”-E-Book
SlideShare.net
Image Source: HubSpot, “The 2011 State of Inbound Marketing”, E-Marketer.com