How appropriate, right? Using an infographic to detail the art of creating infographics. Those guys over at HubSpot really are cutting edge, I’d say they’re going places.
Infographics just may be the most effective way for sharing content. I mean, we all like things that are pretty, right? Well so do your readers. The fact of the matter is infographics are able to provide information in a creative and concise manner. They’re also extremely SEO friendly, as search engines like Google love websites that garner a lot of inbound links, and nothing gets shared or linked to more than a well designed infographic. (This post is a prime example of that.)
So check out HubSpot’s infographic and start featuring more eye-candy on your website.
The 7 Steps for Creating Infographics
1. Think of an Idea
All great infographics start as a great idea, right? What are people talking about? Take the pulse of your social media following every now and then to learn what people want to learn more about.
2. Create a Skeleton an Flowchart
Your initial draft, sometimes even sketched out in order to get a rough idea of where you’re going.
3. Color Scheme It
Use eye-friendly colors like pastels will make your infographic that much more attractive.
4. Choose Eye-Catching Graphics
After all, it is an infographic. People don’t want to see loads of text. Include lots of graphics!
By using several reputable sources, your infographic will be that much more credible, and as a result, shareable.
6. Provide Facts & Conclusions
Illustrate your statistics. They’ll pop more and as a result, get read more. This makes you infographic more resourceful.
7. Edit, edit, edit
Create a narrative throughout your infographic. This may require several drafts, but practice makes perfect, right?
Looking to learn more about creating infographics? Give us a call at IMPACT and learn how we can help!