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by John Bonini John Bonini on December 10, 2012

Navigating the Crowded Social Media Landscape (New Statistics!)

December 10, 2012

social mediaThe following references IMPACT’s popular ebook, “44 Incredible Social Media Statistics.” Be sure to check out the ebook for the most up-to-date, accurate data to help plan your social media strategy. 


Did you know that every time a bell rings....a social media website is launched?


Okay, so perhaps that's a bit of an overstatement, but I couldn't help myself. (It's that time of year, I've been fully immersing myself in all the holiday classic on TV.)


But in all seriousness, there are so many social media channels and avenues to navigate, that it's become pretty overwhelming. Which ones are worth your time? Where is your target audience more likely to be hanging out at?


At IMPACT, we face many of the same questions and challenges as other businesses. That's why we scoured the web and put together this list of 44 of the newest, most telling social media statistics. Check them out and plan a more effective social media strategy based off of what you learn.


Check out the full Ebook for the newest data…


Gathering these Amazing Social Media Statistics


In order to ensure we had the newest, most accurate data, we were very selective of who we got these statistics from. We used only the most trusted, reputable sources in the industry, such as:



  • Nielsen

  • HubSpot

  • Aberdeen

  • Mindjumpers

  • The Social Media Examiner


…just to name a few.


We collected all of these statistics to serve as a one stop source for the most telling data so you can plan a more effective (less confusing) social media campaign.


Get the Stats!


The key to staying current in the ever-changing world of technology and social media is to stay informed. This collection of social media statistics will ensure that you’re allocating your resources in the right areas that are right for your business and industry.


Social media marketing seems to evolve daily, so stay ahead with this great data!


Get the Ebook…

John Bonini

John Bonini

John is the Marketing Director at IMPACT, responsible for the overall marketing and branding strategy. He also writes for the HubSpot Blog, Social Media Examiner, and Convince & Convert among others. He enjoys playing guitar, high-fives, and anything with marinara sauce.

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