March 5, 2013

Is your content resonating with your target audience?

When it comes to creating an impact with your blog and marketing content, quality and consistency mean everything.

In fact, there’s a direct correlation between how often you’re blogging, to how much traffic and leads your website is generating.

Posted by John Bonini in Blogging on March 5, 2013 with no comments

With the advent of visually-focused social media platforms like Pinterest, more than ever, businesses are trying to be more visually appealing and effectively engage the modern consumer.

Easier said than done, right?

We have one word for you, folks: infographics. It doesn’t matter what industry you’re in, any business can make an infographic and effectively expand its reach on Pinterest.

Posted by John Bonini in Inbound Marketing on March 5, 2013 with no comments

Not sure which route you should take when it comes to growing your company’s social media following?

Whether you decide to grow your following organically or with marketing automation, there are pros and cons associated with each method.

Need a little help determining which method is right for you?

Posted by Carolyn Edgecomb in Marketing Automation on March 5, 2013 with 2 comments