Reasons to Hire an Inbound Marketing Agency (Infographic)
The following infographic design is based off our Ebook, “10 Reasons to Hire an Inbound Marketing Agency,” to learn more about the benefits of launching an inbound marketing campaign, check out the full Ebook. Surely by now you’ve heard all about inbound marketing. It’s not hype. It’s not a new phenomenon or craze. It’s simply the future of marketing. read more
The 10 Must-Have SaaS Marketing Tools & Platforms
Holy SaaS marketing tools, Batman! With so many marketing tools out there to integrate with your campaign, where do you start when looking to implement some of them? Settle down there, fellow marketer. read more
The King of Marketing Analytics: Google or HubSpot?
There is a vast array of marketing analytics software out there, and probably even more reasons why you need to have marketing analytics for a successful marketing campaign. Two of the biggest names in marketing analytics are Google Analytics, and HubSpot Analytics. These two marketing analytics softwares are both helpful in digesting data as it refers to your website. read more
The Questions to Ask Yourself When Developing a Buyer Persona
If you look back on any successful inbound marketing campaign, you will be sure to find set, defined buyer personas. In fact, developing a buyer persona is a crucial aspect of your campaign! It’s extremely difficult for marketing and sales to get their feet up and reel in leads without actually knowing who they’re targeting. read more